Cultural Loop: Obsessed With Solange’s Losing You Music Buzz


The wait is finally over. Solange Knowles, who CulturalToast.com would like to officially nickname Prints Empress**, has release a sneak preview for her music video, Losing You, off her follow-up to a personal favorite – the 2008 record Sol-Angel & The Hadley Street Dreams.* Press play to check out Solange’s funky take on “Suck & Blow.”

What a kiss, huh? See it in gif form via Eff-Yeah Solange:

In the Losing You clip, Solange is proving why I’m officially nicknaming her Prints Empress**. There are prints upon prints in the video and I spy notable fashion labels clamoring for the spotlight too. There’s plenty of Solange’s style favorites featured from Kenzo, Opening Ceremony, DVF, J Crew and Suno! The video, which is set to be released on October 2nd, was shot on location in South Africa. Featured in the teaser is Eliot Glass, Cherie Camacho, Jonathan Zeizel, Darlene Okpo, Jean Jersey Klan, Saada Ahmed, Lizzie Okpo, and Devonte Hynes. Her music video is said to be a stylized documentary which in her words, will be…

“largely be inspired by the color in the architecture and townships around here. We’ll just take a camera and see what happen.” {Singers Room}

Losing You also as Solange stated is “eclectic with ’80s references and African percussion influences.” (From what I’ve heard, it’s going to be another hit for Solange!)

Solang also kept up social media presence by updating her Facebook page to name drop a new soon-to-be-released B-side track – Sleep in the Park, which drops on November 6th! (Two new Solange songs is due out by November?!)

In between shooting the music video, Solange made time to do a photo-shoot for Elle Magazine South Africa. She will be the November 2012 cover girl! Solange has embraced her love for CapeTown, South Africa by stating,

“I came to Cape Town for the concert with my sister nine years ago. In just under a decade it has changed so much. From what I have experienced it is such a diverse city. I love the arts and the creativity here, also the element of youthfulness.” (Singers Room)



Because Solange Knowles has always been a style muse to CulturalToast.com, check her out rubbing elbows with Roberto Cavalli at his Just Cavalli Milan Spring 2013 Fashion Week runway show.

Yup, it’s official! We’re obsessed with Solange’s Losing You Music buzz! (*Side note: Let me go down on record to say I’ve purchased two copies of her album which are both scratched up, fell in love with her live performances back in her I Decided era, loved her DJ swag, and now I’m beyond excited that she’s returning back to her music roots. I Told You So remains a personal favorite Solange track to this date!)

Losing You Teaser Trailer

Image credits – Getty Images, MiddleChildSwag, Eff-Yeah Solange Tumblr x Solange-K.net

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About culturaltoast

Cultural Toast is a blogazine run by Chioma, a Nigerian Metropolitan-based fashion writer. This blogazine celebrates with a cultural toast to a post-1960 Nigeria with its focus on entertainment and fashion news. African fashion, style and trends will be readily available on CulturalToast.com.

Posted on September 22, 2012, in African Fashion, Celebrities Wearing African Fashion, Cultural Loop, Cultural Newsstand, Cultural Presence, Cultural Wax Print Obsession, Solange Knowles, South Africa. Bookmark the permalink. 1 Comment.

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